Circle K and Farmstead
Grocery e-commerce startup Farmstead has struck an agreement with Circle K which will see the pair piloting projects in supply chain, distribution and e-commerce fulfillment and leveraging the former’s Grocery OS software.
In addition, Circle K has made an undisclosed equity investment in Farmstead via its Circle K Venture Fund.
American Eagle
American Eagle is set to make its Roblox debut to promote a spring Members Always collection that draws on vintage and prep styles and pushes inclusivity messaging.
Headlining the campaign images and video are tennis player, Coco Gauff, actor and musician Joshua Bassett, actors Madelyn Cline, Maitreyi Ramakrishnan and Michael Evans Behling, and multi-hyphenate mxmtoon.
The retailer has partnered with Livetopia, a role playing game on Roblox, to create a virtual AE Members Always Club that users can explore while hunting for apparel based on the aforementioned collection.
Carrefour UAE
Carrefour has opened its first BIO store in the UAE, featuring the retailer’s first ever café and an in-store hydroponic farm.
With over 3,000 items to choose from, the store specializes in healthy and organic products spanning from food and beverages to beauty, personal, and home care items.