89% of Consumers Support Companies That Make Plant-Based Products
Unlike ten years ago, there’s nothing niche about eating plant-based anymore: Nearly 9.7 million Americans define themselves as vegan and millions more identify as climatarians, vegetarians, and flexitarians. There is no doubt that plant-based foods are now mainstream, and new research from the Plant Based Products Council (PBPC) indicates that plant-based consumer interest is higher … Read more